Bulgari Hotel and Residences London

Situated in the heart of Knightsbridge, Bulgari Hotel, London features 85 beautifully appointed spacious rooms and suites, an elegant bar and restaurant, a 30 yards swimming pool, private cinema, and a stunning ballroom. An award-winning on-site spa and fitness centre are also provided.

Harrods, Hyde Park, and Knightsbridge Underground Station are just a 5-minute walk from the hotel, and Oxford Street can be reached in 20 minutes by tube. The museum district of South Kensington and Royal Albert Hall are only a 15-minute walk away.

Main Achievements

Prime Investors Capital excelled by: 

Persuading Bulgari to open their first hotel outside of Milan

Successfully acquiring two adjacent sites in a prime location 

Completing the first new build five-star hotel in prime Central London for over 30 years 

Creating the largest average hotel room in London at the time of 45 sqm

Increasing the number of guest rooms from 76 to 85 post the initial planning consent 

Creation of six levels of below-ground space housing a 200 sqm spa and 25m swimming pool 

Securing car parking allocations in the adjacent building

Increasing the gross external area from 120,000 sqft to 200,000 sqft

The duplex apartment was pre-sold for £90 million 

Achieving the highest ADR of a five-star hotel in London post-launch 

Sold in 2015 for the highest price per key to date

Beginning of Superstructure Construction
Swimming Pool at The Bulgari
Master Bedroom, Bulgari Suite